The shoemaker’s children always go barefoot…
…and an agency’s most neglected project is always its own marketing.
If your sales pipeline isn’t full of perfect clients, your Inbound Branding isn’t working. Fortunately, you can fix this problem—choose to specialize and then consistently deliver great content for your target market(s).
Inbound Branding helps drive the right clients to find you, so you don’t have to spend as much time looking for them. It’s a combination of Agency Positioning, Thought Leadership Marketing, and Speaker Coaching.
In the last several years I’ve helped clients:
- Identify a new client-vertical and develop a plan to reach highly profitable clients in that industry niche
- Grow inbound leads from single digits to 80+ per month
- Secure a paid speaking gig at their industry’s top conference
- Overhaul their sales process to find better prospects in less time
Want my help, too?
Let’s talk—I offer a free, confidential, no obligation Q&A call to see if we’re a match.
How does this work?
It starts when you fill out the contact form below. I’ll get back to you within two business days.
If things sound like a match, I’ll send you my confidential pre-intake survey and we’ll schedule a 45-minute exploratory call. I’ll have some followup questions for you, and I’ll answer your questions about my approach.
If we’re a fit, I’ll recommend the right approach. And if we’re not a fit, I’ll point you elsewhere.
What does it cost?
Most clients invest at least $10,000 annually. Engagements fall into three categories:
- $10,000 to $25,000 for Agency Roadmap consulting projects (2-4 months)
- $6,000+ for a custom State of Your Agency report and followup coaching (1-2 months)
- $1,500 to $2,500 per month for executive coaching (4+ months)
Most clients pay via credit card. I also accept PayPal, ACH bank draft, TransferWise, and checks. There’s a deposit and then ongoing installment payments.
Not in your budget? Schedule permitting, we can do a one-off call for $450 to $600 via Clarity.
Will Karl come to my office?
All of my coaching and most of my consulting work is remote. During larger Agency Roadmap projects, an on-site visit may make sense, especially when you have a large team in one location. If that’s the case, I’ll include that as an option as we scope your project.
More questions? Visit our Frequently Asked Questions page.
LATEST BLOG POST for INBOUND BRANDING
Have you wasted time on a sales prospect who turned out to be a terrible fit? Ask prospects to complete a pre-qualification survey first. See the 7 questions I ask.read more