During her coaching program, an agency owner asked me: “I get requests from people I do not know, pretty regularly on LinkedIn. I typically do not accept requests when I don’t know the person—what’s your protocol on this sort of thing? Should I be more open?”
Everyone has their own policy. When I was an employee, I wouldn’t accept connections unless I’d met the person face-to-face (to ensure they passed a “not crazy” test).
As a business owner, I realized that earlier approach was too restrictive—especially because I noticed prospective clients would (sometimes) reach out to connect with me. In those cases, the LinkedIn connection request was often their first overture.
I don’t auto-approve everyone, but if they’re an agency leader, I assume they either need help now or are connecting in anticipation of wanting future help.
My 5-step process
Here’s my step-by-step process for handling random LinkedIn requests: [Read more…]