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Building strategic partnerships with other agencies can be a great way to grow. But how much of the end-client’s budget will you get? Let’s look at options, based on a...
Your job as the PM—whether in title or in practice—is to assign the cheapest competent available person (CCAP) to each project, each retainer, each task. If you ignore this, you’re...
Hiring freelancers can be a great option for agencies, as long as you don’t overpay them. See my latest guidelines on how much to pay freelancers today.