How to read minds: Use these “tells” to make uncertain decisions
Certain decisionmaking “tells” help you read others’ minds, especially when they have an incentive to mislead you. See 14 common agency examples.
Truly unplug by upgrading your Out of Office (OOO) email auto-responder
Looking for better Out of Office auto-responder ideas? Steal my free OOO email template, to help make yourself “needed but not necessary” when you’re away.
Charge more at your agency by serving higher-value Strategy Tiers
To do higher-value work at your agency, you need to know clients’ five Strategy Tiers: Business, Integrated Marketing, Digital Marketing, Channel, and Campaign Strategy
Are your smallest clients unprofitable? Fix your Client Dilution problem.
Tired of clients demanding more services than they’ve paid to receive? Your agency might have a Client Dilution problem. Here’s how to fix that!
Make better, faster decisions with VGR: Values, Goals, and Resources
Make faster decisions at your agency with my Values, Goals, and Resources (VGR) decisionmaking shortcut! See how to apply it to clients, employees, and strategy.
Get unstuck: Seek fast failure!
Get unstuck at your agency by embracing fast failure! Fast failure helps you move faster toward your goals as an agency owner. See what the concept means, examples for agencies, and tips to get started.
