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Optimize Your Sales Process
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Additional free resources
To do higher-value work at your agency, you need to know clients’ five Strategy Tiers: Business, Integrated Marketing, Digital Marketing, Channel, and Campaign Strategy
Are you telling prospects that your agency’s prices are negotiable? Stop selling against yourself! See how to fix this… and boost your profit margins.
Struggling to get bigger clients at your agency? If your current prospects are cheapskates, maybe you need to find new prospects. Use my “fishing in the river” analogy.
Make faster decisions at your agency with my Values, Goals, and Resources (VGR) decisionmaking shortcut! See how to apply it to clients, employees, and strategy.
Use my sample file retention & recovery policy at your agency. It will help you reduce client and employee angst, and it may even generate some extra revenue.
