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Prepare to Sell
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Want the option to sell your agency someday? Get succession planning advice from agency exit advisor Karl Sakas and agency M&A advisor Jonathan Baker.
Thinking of selling? At the latest ETA M&A Conference, buyers shared what makes them say “yes”—and what stops the deal. The earlier you start, the more valuable your exit.
Want to step back from your agency someday? Explore 3 proven succession planning paths, with real examples from agencies that made it work.
What will it take to attract, retain, and grow agency talent in the coming years? See the seven agency HR trends Karl Sakas observed via 4As in New York.
You’re already using AI. Here’s where to focus next: leadership, innovation vs. scale, moats, and Rev/FTE—practical steps to turn the messy middle into growth.