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What’s “normal” for agency owner compensation? Compare your salary, bonus, and distributions to what’s normal, to see if you’re under-paid.
Want to track just one KPI as you scale? Use “Rev/FTE” (aka per-capita billables) to improve agency performance. [Updated: January 2022]
Trying to decide what to attend as an agency leader? Here are 15+ digital agency conferences to consider in 2021. (Updated: September 2021)
If your agency does custom work, you must get the custom scoping process right. To be profitable, here’s how to decide who’ll ‘own’ scoping.
Optimizing your agency structure starts by understanding my 6 agency roles (AM, PM, SME, Client Strategist, BizDev, and Support) and their billable targets.
Wondering how much your agency should spend on selling? See my benchmarks on Cost of Sales, how to calculate your unique numbers, special exceptions, and more.