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Optimize Your Sales Process
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Additional free resources
How much should agencies pay in referral fees? It depends on your goals. See the nuances, and a Referral Fee template for your lawyer’s feedback.
Wondering what your current and prospective clients are thinking about the recession and COVID-19 recovery? See CMO insights from my mastermind group.
How fast is your agency’s recovery timeline? It depends on how soon your clients’ customers spend: Demand Destroyed vs. Created vs. Unchanged vs. Created.
Worried about sales during the pandemic? Don’t stop selling at your agency… but recognize that COVID-19 sales requires a change in mindset and approach.
Project managers should always be part of the agency sales process. The hard part is deciding when and how. See what I recommend for your agency!
Trying to pick between offering Custom vs. Productized services at your agency? Your choice makes a big impact! See my process to help you decide.