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A friend recently asked for my opinion on a staffing change at his digital marketing agency—they’ll be requiring strategists to do PM and requiring project managers to do client strategy...
Is your agency getting bombarded with sales calls from prospective clients who want help on small budgets? There’s a better way; see how!
Agency leader Dawn Hancock founded and runs Firebelly Design in Chicago. She’s spoken nationally and internationally as a leader in the socially responsible design movement. Beyond running her agency, she’s training...
The COO at a mid-sized agency asked me how to handle clients who have a committee-based decisionmaking process. A current enterprise client was dragging their feet on starting a “Phase...
Want to avoid client service blowups at your digital marketing agency? Tired of having to step in to smooth things over with unhappy clients? It doesn’t have to be that...
Want to avoid client problems during “pro bono” projects at your digital agency? Follow these 10 guidelines to be a happier agency owner.