Want to grow your agency? You’ll need to attract new business and grow current accounts. In today’s business environment, that requires new ideas and pivots on classic techniques.

This workshop—by seasoned agency advisor Karl Sakas and leading agency owner Gabriel Marguglio—will give you tools to grow your agency today. You’ll still need to do the work, but everything’s easier when you know where to focus.

Your Instructors:

Format:

Online live, plus an on-demand option. Engage with the material at your pace, with the option to connect with peers and experts for discussion and collaboration. This workshop is for agency owners, executives, and business development leaders. If you want to grow your agency’s lead-gen pipeline in 2024, you’ll get ideas to try—and a “nudge” on getting started.

The interactive format includes tips, Q&A, networking, and “space” to help you customize your own growth strategy. By investing two hours a week (plus some time on your own), you’ll position your agency to end the year strong. And it won’t stop there; you can apply the techniques in future years, to build a more sustainable pipeline.

Timing and Agenda:

Sessions are live from 12-2pm EST (2 hours a week) and 100% virtual. They include:

Session 1: Upsells, Referrals, and Pricing (July 10th)

Before you look to new business, make the most of your current client base. You’ll get agency-tested tips on upsells, cross-sells, above-average referrals, and price increases. You’ll leave with ideas to help you collect all the low-hanging fruit.

Session 2: Inbound+ Marketing (July 17th) 

You know how to market your clients… but are you practicing this in your own marketing? We’ll review the latest tips in a range of areas, including SEO, content, marketing automation, your website, and more. You can become a “magnet” for your target market, using tactics you can sustain.

Session 3: Outbound, Events, and Partnerships (July 24th)

Expand to outbound tactics, run events to generate highly-qualified leads, and foster productive partnerships. In addition to tips, we’ve built-in time to help you start meeting potential referral partners during the workshop itself.

Pricing:

What To Expect:

Dynamic Learning: A blend of theory, practical insights, and actionable strategies to diversify your lead-gen approach.

Convenience: We know you’re busy. We’ll meet virtually, just two hours a week for three weeks. And there’s an on-demand recording, if you need to miss a live session.

What Not to Expect: This isn’t a training about positioning, service design, or sales. We’ll focus exclusively on diversifying your lead-gen strategies. That is, we won’t delve into how to sell your services, the nuances of agency positioning, or the intricacies of designing your service offerings.

More Info:

Guarantee: No one can guarantee a specific outcome. But when you invest more time and effort in the workshop, you’re likely to see a stronger return.

Follow-Up: The workshop is designed for those seeking a “DIY” solution. It doesn’t include 1:1 consulting with Karl or Gabriel, but you have the option to add that separately.

Get Your Ticket for July 2024:

Join us to start transforming your lead-gen strategy from routine to remarkable, helping your agency not only survive but thrive in the current landscape. Buy your ticket today, to accelerate your journey towards sustained growth and market leadership!