Agency Advice from Karl Sakas at Sakas & Company

Advising agency owners since the days of dialup.

You Won’t Want to Miss This

300+ articles. 20+ years. And it all comes down to this. Below are my top picks—the articles I think offer agency owners the most value, and those that are the most popular. They’re a great place to get started if you’re looking for “DIY” advice.

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Lifestyle vs. Equity: What kind of agency do you want?

Agencies tend to lean one way or the other on the “growth style” spectrum:

  • Lifestyle agency: Your goal is to earn an above-average income to enjoy a nice lifestyle.
  • Equity agency: Your goal is to sell the company or have another million-dollar exit.
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