BlogTips and best practices for agency leaders
In a Slack group for agency leaders, an agency owner asked for advice about how to raise prices at his agency. He wrote: "Hey guys, I’m curious if you've gotten yourself into bad deals where you underpriced yourselves. I’m in at least one deal that we could easily go...read more
For maximum profits and minimum headaches, your agency should have 10-20 active clients. See why, review a sample client distribution, and find new ways to increase profits and reduce headaches.read more
Hiring a PM at your agency? Decide whether you need a Project Coordinator, Project Manager, or Director of Project PM? See the differences, plus my advice on how to decide.read more
Ever worry that there’s something other agency owners know, but that no one’s bothered to tell you? Something to make things easier and more profitable—that you haven’t figured out yet?
In my work, I’ve noticed (unsurprisingly) that top-performing agencies have a few things in common. Knowing those trends will help design your ideal agency.read more
Digital agencies are known for long hours, but each agency is different. At my last two agencies, I was typically working 50-65 hours a week, depending on how busy things were at the time. Based on my survey of agency leaders, a majority work less than 50 hours a work—but some work more!read more