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Find the right agency team structure, based on 5 options—including pod, on-demand, matrix, and more. Explore pros & cons by exit potential, headcount, and more.
Optimizing your agency structure starts by understanding my 6 agency roles (AM, PM, SME, Client Strategist, BizDev, and Support) and their billable targets.
Clients don’t trust your agency’s junior team? See 10 reasons why… and how to build client trust when your people are inexperienced.