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Client audit: What to do when clients start second-guessing your agency

Client audit: What to do when clients start second-guessing your agency

by Karl Sakas | May 4, 2017 | Personal Growth & Development, Strengthen Client Relationships

An agency owner reached out for help. She had struggled to deliver results for one of her clients, and the client was now talking to another agency. Worse, her client wanted to get her work audited by the competitor—they asked the other agency to review what my...
Why you should consider accepting random LinkedIn requests

Why you should consider accepting random LinkedIn requests

by Karl Sakas | Apr 28, 2017 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process

During my coaching program, an agency owner asked me: “I get requests from people I do not know, pretty regularly on LinkedIn. I typically do not accept requests when I don’t know the person—what’s your protocol on this sort of thing? Should I be more...
How quickly should you respond? Creating a Client Response Time policy

How quickly should you respond? Creating a Client Response Time policy

by Karl Sakas | Apr 24, 2017 | Benchmarking & Optimization, Strengthen Client Relationships

How fast should you respond to your agency’s clients?What’s normal for client response time? It depends… but here’s perspective on how to decide for your situation. An agency owner asked me: “Do you have a recommended response-time...
Agency licensing: When do clients own what you create?

Agency licensing: When do clients own what you create?

by Karl Sakas | Apr 19, 2017 | Benchmarking & Optimization, Strengthen Client Relationships

The owner of a dev agency asked for help navigating a client situation—who owns what the agency creates? Agency deliverables are typically “work for hire.” That means that as soon as the client pays (in full), the client becomes the sole owner of the work....
Agency hiring tips: Ask these 3 “magic” recruiting questions… or regret it later

Agency hiring tips: Ask these 3 “magic” recruiting questions… or regret it later

by Karl Sakas | Apr 13, 2017 | Benchmarking & Optimization, Build a Stronger Team

I’ve heard too many recruiting horror stories, where an agency ended up with a new employee who… was incredibly disorganized was a terrible culture fit couldn’t handle the responsibilities wasn’t conscientious only wanted a short-term job...
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