How quickly should you respond? Creating a Client Response Time policy

by Karl Sakas | Apr 24, 2017 | Benchmarking & Optimization, Strengthen Client Relationships

How fast should you respond to your agency’s clients?What’s normal for client response time? It depends… but here’s perspective on how to decide for your situation. An agency owner asked me: “Do you have a recommended response-time...

Agency licensing: When do clients own what you create?

by Karl Sakas | Apr 19, 2017 | Benchmarking & Optimization, Strengthen Client Relationships

The owner of a dev agency asked for help navigating a client situation—who owns what the agency creates? Agency deliverables are typically “work for hire.” That means that as soon as the client pays (in full), the client becomes the sole owner of the work....

Agency hiring tips: Ask these 3 “magic” recruiting questions… or regret it later

by Karl Sakas | Apr 13, 2017 | Benchmarking & Optimization, Build a Stronger Team

I’ve heard too many recruiting horror stories, where an agency ended up with a new employee who… was incredibly disorganized was a terrible culture fit couldn’t handle the responsibilities wasn’t conscientious only wanted a short-term job...

Want fewer unpaid questions later? Train your clients now!

by Karl Sakas | Apr 10, 2017 | Strengthen Client Relationships, Work Less Earn More

A client came to me asking how they could best hand off their expertise to a client at the end of their collaboration. Their clients typically were startups that would hire in-house expertise after the agency got things started. Having a proper client handover and...

How should you split budget with a strategic partner?

by Karl Sakas | Apr 4, 2017 | Benchmarking & Optimization

I’m advising several of my clients about options to work with other agencies. As a reminder, there are three high-level categories—whitelabel, strategic partnership, and referral. Focusing on strategic partnerships, the owner of a development agency asked me:...