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Optimize Your Sales Process
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Want lots of sales leads at your agency? You need to be dedicated and consistent in your agency’s self-marketing, advises Andy Crestodina at Orbit Media.
Your agency might follow some “best practices”… but have you started following these “next practices”? Here are 7 ways to get ahead of the competition!
Create better estimates to increase your agency’s profits. Here are 4 ways to improve your estimates, based on my decades of digital marketing experience.
Check your positioning: Are you focused on the RIGHT target market? Here’s how to see if your most profitable clients are somewhere else… and what to do.
Want to sell your marketing agency for top dollar (and make a great salary)? Maximize your Billable Ratio to maximize profits. Here are 3 places to focus.
Hiring freelancers can be a great option for agencies, as long as you don’t overpay them. See my latest guidelines on how much to pay freelancers today.