by Karl Sakas | Mar 4, 2020 | Attract Great Clients, Build a Stronger Team
You know you need sales leads. But you probably don’t want to run the lead-gen process yourself, and you know prospecting is rarely a good ROI on your sales team’s time. If you’re like many of my clients, you hire a Marketing Manager or a Director of...
by Karl Sakas | Feb 26, 2020 | Build a Stronger Team, Scale Your Agency, Work Less Earn More
What if someone at your agency were constantly focused on making things run smoothly and profitably? You already have that person at your agency… if you have at least one full-time project manager. PMs love creating order from chaos. And they’re not merely...
by Karl Sakas | Feb 19, 2020 | Scale Your Agency, Benchmarking & Optimization, Optimize Your Sales Process, Work Less Earn More
Agency owners often ask me whether to focus on custom services, productized services, or a combination of both. The answer? It depends on your unique Values, Goals, and Resources (VGR)… but your decision is easier when you know the pros & cons of each...
by Karl Sakas | Feb 12, 2020 | Benchmarking & Optimization, Build a Stronger Team, Work Less Earn More
A coaching client wrote: “I’ve always seen project managers as glorified babysitters. Why do agency employees need a ‘professional babysitter’ to tell them what to do at work?” A few months earlier, he’d noted: “I feel like...
by Karl Sakas | Feb 5, 2020 | Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships
What if three letters of the alphabet could help you prevent a big mistake at your agency? As I shared last week, we’re susceptible to “get-there-itis” (aka “plan-continuation bias”). Fortunately, there are some concrete things you can do...