by Karl Sakas | Oct 23, 2019 | Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More
Agencies talk a lot about Client Satisfaction, which is important. But we need to talk more about Agency Satisfaction. Why? You’ll go out of business if clients are unhappy… yet if they’re happy while you’re miserable, you’ll want to go out of business....
by Karl Sakas | Oct 16, 2019 | Attract Great Clients, Optimize Your Sales Process, Strengthen Client Relationships
Throughout the sales process, your prospect seemed like a dream client… until they told you: “Oh, we don’t need a strategy; our last agency did that. We just need someone to implement things.” You sigh inwardly and think to yourself:...
by Karl Sakas | Oct 9, 2019 | Work Less Earn More, Benchmarking & Optimization, Build a Stronger Team
Want more options as an agency owner? Don’t start by asking, “How do I work less?” Instead, ask a better question: Where does the agency still require me? When you started your agency, you probably did almost everything. You sold the work, scoped the work, managed...
by Karl Sakas | Oct 2, 2019 | Benchmarking & Optimization, Build a Stronger Team, Personal Growth & Development, Scale Your Agency, Strengthen Client Relationships, Work Less Earn More
[Looking for 2022 events? See this article.] Trying to decide which agency conferences are worth it to attend 2020? Here’s my annual roundup. [Last updated: November 20, 2020, including COVID-19 impacts] My curated recommendations include 25+ events to...
by Karl Sakas | Sep 25, 2019 | Build a Stronger Team, Personal Growth & Development
If you need to discuss or deliver bad news at your agency, you should gather your employees for a live All-Hands meeting. But be careful—if you do it poorly, you’ll confuse people… or even make your best employees start looking for a new job. Fortunately,...
