by Karl Sakas | Aug 7, 2019 | Strengthen Client Relationships, Optimize Your Sales Process, Personal Growth & Development, Work Less Earn More
During a strategy consulting kickoff call, a client asked if I could do some additional financial analysis. I said I was glad to add it—but since it wasn’t part of the original scope, would they like an estimate on the new work? The agency owner turned to his...
by Karl Sakas | Jul 31, 2019 | Build a Stronger Team, Benchmarking & Optimization, Work Less Earn More
A digital agency CEO told me their sole salesperson wasn’t hitting his quota. They’d hired him 18 months earlier, to help double the agency’s revenue. I asked how long he’d been missing his quota. They sheepishly replied, “The whole time.” The whole time! Not...
by Karl Sakas | Jul 24, 2019 | Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More
If you’re like most agency leaders, you want to land new clients. But have you thought about why you want that new business? The answer is simple, yet powerful. New revenue helps your agency 1) grow revenue, 2) replace current clients, or 3) both. Which of those...
by Karl Sakas | Jul 17, 2019 | Build a Stronger Team, Personal Growth & Development
Have you received a complaint about an employee at your agency? Whether it’s investigating suspected embezzlement, harassment, or something else, you need to take action promptly. When this happens to you, it can feel like the worst time to be an agency...
by Karl Sakas | Jul 10, 2019 | Benchmarking & Optimization, Strengthen Client Relationships
How often should your agency meet with clients? Albert Einstein ostensibly said, “Everything should be made as simple as possible, but not simpler.” For agencies, my version would be: “Client meetings should be as frequent as necessary… but not...
