by Karl Sakas | Jan 13, 2017 | Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships
If your agency does web design and development, you’ve had clients who needed post-launch support. Some clients expect free help forever. But even when your clients understand they need to pay, the “how to get paid” part can be confusing. You can...
by Karl Sakas | Jan 6, 2017 | Strengthen Client Relationships
When a client has a problem and thinks it’s your agency’s fault, you need to defuse the situation before you deny blame (even if it really isn’t your fault). It’s part of Warmth & Competence—and part of being human. In high school and...
by Karl Sakas | Jan 4, 2017 | Attract Great Clients, Build a Stronger Team, Optimize Your Sales Process, Personal Growth & Development, Strengthen Client Relationships, Work Less Earn More
Want this to be your agency’s best year yet? Raise your right hand and repeat after me… I will focus my time and energy on my best employees, not my worst employees. I will focus on my agency’s best clients, and fire our worst clients. I will make my...
by Karl Sakas | Dec 19, 2016 | Optimize Your Sales Process, Strengthen Client Relationships
What happens when a new client doesn’t want to pay a deposit? An agency owner came to me with a common situation—one of his new clients had pushed back against the agency’s 50% deposit policy. The underlying client said it made him feel like the agency was...
by Karl Sakas | Nov 21, 2016 | Strengthen Client Relationships, Work Less Earn More
If your agency is lucky, you’ve never worked with a client that deserves to be fired. But that’s rare. More often, an agency subjects employees to working with nightmare clients instead of firing those clients. Why? There are a number of worries that come with firing...