In my work advising agency owners, a client recently asked: “Should I create a course at my agency?” They knew I offer various training programs for agencies, and were curious if they should create a course, too. My answer: “Maybe.” There are...
Is it better to promote from within? You know it’s a good strategy… but it’s not always an option. As you grow your agency and build your leadership team, how do you decide whether to hire externally vs. from within? Let’s look at the pros and...
Get agency advice on productizing your services, streamlining your sales process, charging what you’re worth, creating documentation to help your team become more independent, and more—in the August 2023 episode of Agency Office Hours with Karl Sakas....
Agency owners often mention that Client Strategist is the hardest of the six Agency Roles to develop internally. That makes sense; people either “have it” or they don’t. Agencies often have to hire strategists externally. This is expensive and risky,...
Get agency advice on growing your business development pipeline, shortening your sales cycle, tracking productivity, and more—in the July 2023 episode of Agency Office Hours with Karl Sakas, one my close and personal friends currently helping develop a SG online...