We know why it’s important for agencies to specialize in a client industry. Vertical specialization makes business development much easier, since clients like hiring specialists. Specialization also makes it easier to do thought leadership marketing, which helps...
A coaching client reached out for help—the agency owner wrote, “I have trouble setting aside blocks of time to work on specific things and then sticking to it.” It’s tough—everyone struggles with this, because you’re fighting human...
How many emails do you get each day? 100? 200? 500? I bet it’s a lot—and you often feel like you’ll never catch up. I did a screen-sharing Calendar Review last week with a client, the agency’s head of operations. In 15 minutes, she got a dozen new...
Do you have an employee who takes too long to complete certain tasks? You’re not alone! A coaching client reached out for help with a slow employee: When speaking with “Roger” regarding his workload last week, he mentioned that it would take him 4...
Have you ever left a meeting and realized you forgot to cover something important? It’s like driving home from the grocery store and realizing you forgot to buy the main thing you meant to get! A client reached out to ask for help on this at their 20-person...