by Karl Sakas | Mar 13, 2020 | Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships
Wondering how to prepare for coronavirus at your agency? No one knows for sure—but as an agency consultant, here’s what I’m thinking about in this time of uncertainty. (For the latest advice, see my in-depth COVID-19 Agency Resource Center.) Early into my dating an...
by Karl Sakas | Mar 11, 2020 | Build a Stronger Team, Optimize Your Sales Process
Should you involve your agency’s project managers in the sales process? Yes, definitely! For most agencies, the hard part is balancing when and how to involve your PMs in sales. Too soon? You’re taking PMs away from billable work, for a sales deal that...
by Karl Sakas | Mar 4, 2020 | Attract Great Clients, Build a Stronger Team
You know you need sales leads. But you probably don’t want to run the lead-gen process yourself, and you know prospecting is rarely a good ROI on your sales team’s time. If you’re like many of my clients, you hire a Marketing Manager or a Director of...
by Karl Sakas | Feb 26, 2020 | Build a Stronger Team, Scale Your Agency, Work Less Earn More
What if someone at your agency were constantly focused on making things run smoothly and profitably? You already have that person at your agency… if you have at least one full-time project manager. PMs love creating order from chaos. And they’re not merely...
by Karl Sakas | Feb 19, 2020 | Scale Your Agency, Benchmarking & Optimization, Optimize Your Sales Process, Work Less Earn More
Agency owners often ask me whether to focus on custom services, productized services, or a combination of both. The answer? It depends on your unique Values, Goals, and Resources (VGR)… but your decision is easier when you know the pros & cons of each...
