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Part-time agency owner: How to work 20-25 hours a week

Part-time agency owner: How to work 20-25 hours a week

by Karl Sakas | Mar 18, 2020 | Work Less Earn More, Build a Stronger Team, Prepare to Sell

Imagine what you’d do if you could cut your workload to 20-25 hours a week or less. I’ve helped several agency owners do this; it requires some tradeoffs and a lot of hard work, but the owners are typically happy with the result. Why are they happier as a...
Coronavirus & your agency: My latest guidance on COVID-19

Coronavirus & your agency: My latest guidance on COVID-19

by Karl Sakas | Mar 13, 2020 | Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships

Wondering how to prepare for coronavirus at your agency? No one knows for sure—but as an agency consultant, here’s what I’m thinking about in this time of uncertainty. (For the latest advice, see my in-depth COVID-19 Agency Resource Center.) Early into my dating an...
When (and how) to involve your PMs in the sales process

When (and how) to involve your PMs in the sales process

by Karl Sakas | Mar 11, 2020 | Build a Stronger Team, Optimize Your Sales Process

Should you involve your agency’s project managers in the sales process? Yes, definitely! For most agencies, the hard part is balancing when and how to involve your PMs in sales. Too soon? You’re taking PMs away from billable work, for a sales deal that...
Self-marketing priorities: Where should your agency’s new marketing leader focus their efforts?

Self-marketing priorities: Where should your agency’s new marketing leader focus their efforts?

by Karl Sakas | Mar 4, 2020 | Attract Great Clients, Build a Stronger Team

You know you need sales leads. But you probably don’t want to run the lead-gen process yourself, and you know prospecting is rarely a good ROI on your sales team’s time. If you’re like many of my clients, you hire a Marketing Manager or a Director of...
Unsung heroes: 42 ways your PMs saved your agency this week

Unsung heroes: 42 ways your PMs saved your agency this week

by Karl Sakas | Feb 26, 2020 | Build a Stronger Team, Scale Your Agency, Work Less Earn More

What if someone at your agency were constantly focused on making things run smoothly and profitably? You already have that person at your agency… if you have at least one full-time project manager. PMs love creating order from chaos. And they’re not merely...
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