by Karl Sakas | Nov 6, 2019 | Strengthen Client Relationships
There’s an old joke about executive turnover: “When a new CEO starts, they have three ‘jobs’ to do: Hire someone, fire someone, and rearrange the furniture.” When your client’s boss changes, you may not see all three every...
by Karl Sakas | Oct 30, 2019 | Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships
Continuous improvement helps you make your agency better—but be careful about trying to improve things too quickly. Why? You’ll frustrate your team—and your clients and prospects—because they’ll feel whipsawed as they try to keep up. A cautionary tale in...
by Karl Sakas | Oct 23, 2019 | Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More
Agencies talk a lot about Client Satisfaction, which is important. But we need to talk more about Agency Satisfaction. Why? You’ll go out of business if clients are unhappy… yet if they’re happy while you’re miserable, you’ll want to go out of business....
by Karl Sakas | Oct 16, 2019 | Attract Great Clients, Optimize Your Sales Process, Strengthen Client Relationships
Throughout the sales process, your prospect seemed like a dream client… until they told you: “Oh, we don’t need a strategy; our last agency did that. We just need someone to implement things.” You sigh inwardly and think to yourself:...
by Karl Sakas | Oct 9, 2019 | Work Less Earn More, Benchmarking & Optimization, Build a Stronger Team
Want to improve your work-life balance as an agency owner? The biggest indicator is what you do on a day-to-day basis. When you started, you were doing everything. As you’ve grown, you’ve built a team, and perhaps eventually sub-teams. But it’s hard...
