by Karl Sakas | Dec 12, 2018 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Personal Growth & Development, Scale Your Agency, Work Less Earn More
[Looking for 2022 events? See this article.] Trying to decide which agency conferences to attend in 2019? Here’s my curated roundup of 20+ in-person events to consider, with a focus on the U.S. I’ve noted where I have experience as a speaker or attendee. [Last...
by Karl Sakas | Dec 5, 2018 | Build a Stronger Team, Scale Your Agency, Work Less Earn More
Are you making the most of your agency’s freelancer relationships? Always be recruiting, to build a “stable” of freelancers—but don’t be so focused on recruiting that you miss what you already have. Today, I’ll share tips to help you...
by Karl Sakas | Nov 28, 2018 | Benchmarking & Optimization, Strengthen Client Relationships
Your agency’s policies send client retention signals—what are your policies “saying” to clients? We’re draconian: “Clients are the enemy” might help your short-term profits, but it’s bad for long-term client retention....
by Karl Sakas | Nov 21, 2018 | Benchmarking & Optimization, Build a Stronger Team, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More
Merely having revenue targets and a revenue plan doesn’t guarantee success—you still need to actually hit your revenue goals. The digital agency owner from Part 1 and Part 3 shared: “Last year, we spent a lot of time looking at how we were pacing,...
by Karl Sakas | Nov 14, 2018 | Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More
An agency owner shared: “Once I know what my revenue goal should be, I need help making sure we have a plan in place to reach that goal.” Indeed! This article is third in a 4-part series. In Part 1, we discussed why to set revenue goals. Last week in Part...