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Hidden in plain sight? Get more from your agency’s freelancers!

Hidden in plain sight? Get more from your agency’s freelancers!

by Karl Sakas | Dec 5, 2018 | Build a Stronger Team, Scale Your Agency, Work Less Earn More

Are you making the most of your agency’s freelancer relationships? Always be recruiting, to build a “stable” of freelancers—but don’t be so focused on recruiting that you miss what you already have. Today, I’ll share tips to help you...
Client retention: What’s your agency’s “Sauce Policy”?

Client retention: What’s your agency’s “Sauce Policy”?

by Karl Sakas | Nov 28, 2018 | Benchmarking & Optimization, Strengthen Client Relationships

Your agency’s policies send client retention signals—what are your policies “saying” to clients? We’re draconian: “Clients are the enemy” might help your short-term profits, but it’s bad for long-term client retention....
[Part 4 of 4] How to actually HIT your revenue goals next year

[Part 4 of 4] How to actually HIT your revenue goals next year

by Karl Sakas | Nov 21, 2018 | Benchmarking & Optimization, Build a Stronger Team, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More

Merely having revenue targets and a revenue plan doesn’t guarantee success—you still need to actually hit your revenue goals. The digital agency owner from Part 1 and Part 3 shared: “Last year, we spent a lot of time looking at how we were pacing,...
[Part 3 of 4] How to create a revenue PLAN for your agency

[Part 3 of 4] How to create a revenue PLAN for your agency

by Karl Sakas | Nov 14, 2018 | Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More

An agency owner shared: “Once I know what my revenue goal should be, I need help making sure we have a plan in place to reach that goal.” Indeed! This article is third in a 4-part series. In Part 1, we discussed why to set revenue goals. Last week in Part...
[Part 2 of 4] Five ways to SET revenue targets at your agency for next year

[Part 2 of 4] Five ways to SET revenue targets at your agency for next year

by Karl Sakas | Nov 7, 2018 | Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More

As I shared in Part 1, you’ll enjoy many benefits —including stress reduction—when you create annual revenue goals. But… how do you actually set revenue targets for next year? That’s what I’ll cover here today in Part 2. We’ll review five...
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