by Karl Sakas | May 30, 2018 | Benchmarking & Optimization, Scale Your Agency, Strengthen Client Relationships, Work Less Earn More
During an agency consulting project several years ago, I discovered the agency had been working for $5 an hour. How did that happen? One of their clients cut their monthly retainer. The agency’s accountant updated the invoices… but no one told the PM. For...
by Karl Sakas | May 23, 2018 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More
Have you ever said, “I know I need to charge more—but my prospects could never afford it”? Maybe your agency’s looking for clients in the wrong place. To get bigger clients, imagine you’re fishing in a river. When you say, “my clients are...
by Karl Sakas | May 16, 2018 | Build a Stronger Team, Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships
Your team is busy. Requests are flying in, deadlines are shifting, and everyone’s juggling competing priorities. In the middle of it all, someone’s about to start on a new task, project, or client request. But before they dive in, there’s one question they should...
by Karl Sakas | May 9, 2018 | Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More
It’s great when past clients return for future work—but what about when they reappear demanding immediate access to deliverable files your agency already sent them years ago? That’s less fun. It’s also an entirely predictable situation, which means...
by Karl Sakas | May 2, 2018 | Attract Great Clients, Build a Stronger Team, Optimize Your Sales Process, Strengthen Client Relationships
Are you afraid of failure? I don’t blame you—it’s uncomfortable, and often feels shameful. Yet admitting you failed—even privately to your team—means you can move on. This gets you closer to what you really want—and fast failure is key. Adopting a policy...
