by Karl Sakas | Apr 4, 2018 | Benchmarking & Optimization, Strengthen Client Relationships, Work Less Earn More
Got a client who wants your agency to cut your rates, without cutting the scope? Stand firm—don’t offer a discount without a scope reduction! An agency owner and coaching client recently asked me: “I’d love to get your take on a client of ours. The...
by Karl Sakas | Mar 28, 2018 | Build a Stronger Team
In vampire lore, there’s an idea that vampires can’t enter your house without your permission—you have to invite them in. The vampire might seem charming at first, so you ignore your instincts and ask them to come inside. They inevitably attack, and now...
by Karl Sakas | Mar 21, 2018 | Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships
Have you had an unexpected misunderstanding with a client or colleague at your agency? Part of the problem is that we’re “separated by a common language.” A former boss liked to use that phrase, with the point being we assume others think like we do,...
by Karl Sakas | Mar 14, 2018 | Strengthen Client Relationships, Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More
Want to increase your profit margins? It may be time to raise your rates. But before you do, there are some key considerations. Read on to discover a foolproof method of raising your rates without losing your clients. Raising prices is a great way to improve profit...
by Karl Sakas | Feb 20, 2018 | Attract Great Clients, Benchmarking & Optimization, Scale Your Agency, Strengthen Client Relationships
An agency owner recently asked: “Is there an ideal number of clients for an agency? I’m trying to determine if we need to eliminate some.” According to his PM system, he had ~45 billable clients. Many of them were retainer clients, but a lot were...