If your agency is lucky, you’ve never worked with a client that deserves to be fired. But that’s rare. More often, an agency subjects employees to working with nightmare clients instead of firing those clients. Why? There are a number of worries that come with firing...
[Looking for 2022 events? See this article.] Trying to decide what conferences to attend in 2017 as an agency owner? Here’s a lineup of conferences to consider, with a focus on events in the U.S. I’ve included notes where I have experience as a speaker or attendee....
Want to stop wasting time and get more done at your agency? You should know two time management concepts—yak shaving and bike shedding. I bet you can start using these today. Yak Shaving: slowly nibbling your way from A to B Yak shaving is doing a series of small...
The Iron Triangle of project management (also known as the “PM triangle” or “triple constraint”) is comprised of three “sides”: budget, timeline, and scope. The Iron Triangle is the basis of the classic “good, fast, or cheap;...
It can be frustrating when prospective clients demand case studies of your agency doing exact certain work for an exact type of client. You should certainly specialize by client-vertical, but prospects’ insistence on precise experience is annoying. This is...
