by Karl Sakas | Oct 27, 2015 | Attract Great Clients, Optimize Your Sales Process, Personal Growth & Development, Strengthen Client Relationships
Andrew Dymski on what it took for agency GuavaBox to build their DoInbound software product I’m interviewing marketing industry leaders to share their advice and stories. Next up is Andrew Dymski, Co-Founder of GuavaBox and CEO of the agency’s software...
by Karl Sakas | Oct 21, 2015 | Personal Growth & Development, Strengthen Client Relationships
To improve accountability, I’ve recommended that you ‘ban’ the phrase “almost done” at your agency. Now—to help you earn clients’ respect—it’s time to ‘ban’ three more words: “Easy” “Just”...
by Karl Sakas | Oct 12, 2015 | Build a Stronger Team, Personal Growth & Development
A recent New York Times article discussed a recent employment trend that hurts employee retention: FOR many Americans, life has become all competition all the time. Workers across the socioeconomic spectrum, from hotel housekeepers to surgeons, have stories about...
by Karl Sakas | Oct 8, 2015 | Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships
For many agencies, selling web hosting services seems deceptively easy. If you built a website, you can easily upsell hosting on your existing account. Your developers are building sites on a service they’re familiar with. And you’re getting $30-200 a...
by Karl Sakas | Oct 5, 2015 | Build a Stronger Team, Benchmarking & Optimization, Work Less Earn More
Are your employees “New Rope” or “Wet Twine”? The answer predicts how far you and your agency will go. What’s the difference? New Rope is strong; Wet Twine is not. This isn’t literally about physical strength—it’s about the...