11 revisions. That’s how many revisions I made to a specifications document for a client as an agency PM. 89 revisions. That’s the record number of revisions I’ve found in my work—this was for a radio commercial, as shared by an audience member...
Like it or not, you are the “dictator” of your business. Yes, you depend on clients to provide revenue, you rely on employees and vendors to provide services, and the government expects you to pay taxes. But as long as you aren’t doing anything...
There are three pricing models for digital agencies—hourly, milestones, and value-based. Hourly is about charging for the inputs—the hours your team puts into the work. Milestone is about charging for the outputs—your team’s deliverables. Value-Based is...
When agencies are smaller than 8-12 people, they typically don’t have a full-time project manager. This means a non-PM is doing PM. I’ve seen a couple situations recently where clients weren’t assigning resources well—including resources outside of...
It’s easy to focus on what’s going wrong. I challenge you to flip that—take 15 minutes to reflect on what’s going great. You don’t have many chances to “pause” your agency to reflect—take a few minutes now to make that...
