by Karl Sakas | Apr 23, 2015 | Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships
A client recently asked for help handling a team morale and client service problem at his digital agency: We keep getting new requests from old clients. They always want immediate turnaround, even if we haven’t heard from them in months. I want to be responsive...
by Karl Sakas | Apr 13, 2015 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More
You already know your agency should specialize. Everyone says it—because it’s true. But if you’re reading this, there’s a good chance you’re only partway there. Maybe you’ve narrowed to something like “B2B tech”—but not to the point where your ideal buyer says,...
by Karl Sakas | Apr 6, 2015 | Build a Stronger Team, Benchmarking & Optimization, Scale Your Agency, Work Less Earn More
Ready to scale your agency—without the usual growing pains? Don’t reinvent the wheel—I’ve helped owners of 600+ agencies worldwide, ranging from 1 to 700 full-time people. Be strategic. One of the biggest factors in scaling is changing your team structure...
by Karl Sakas | Mar 30, 2015 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process
An agency owner recently asked me, “How much client education should we do?” His new salesperson was wasting time explaining the benefits of marketing automation to clients who weren’t already convinced. How much client education? You need to do as...
by Karl Sakas | Mar 23, 2015 | Attract Great Clients, Benchmarking & Optimization, Scale Your Agency, Strengthen Client Relationships, Work Less Earn More
When you run an agency, there’s no end to the things you could be doing right now. It’s not about what to do… it’s about what to do next. A client recently asked what I recommended as his top 5 priorities as he and his partner expanded...
