by Karl Sakas | Mar 16, 2015 | Strengthen Client Relationships, Optimize Your Sales Process
Content delays. They frustrate your team, hurt your agency’s profits, throw off your project management schedule, and make your clients unhappy. Do any of these examples sound familiar? You’ve finished development but the client won’t let you launch...
by Karl Sakas | Mar 6, 2015 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships
I recently did a consulting call with a client who had a client service emergency at her agency. She’d recently completed a website project for a new client, who’d paid in full for the site. The site launched on time and on budget. When she sent the client...
by Karl Sakas | Mar 3, 2015 | Build a Stronger Team, Personal Growth & Development
A former boss said he never liked to ask employees what would make their job easier, because then “they’d never stop demanding things” from him. He had a very 1950s attitude to management. Suffice to say, that’s not a good way to run a business...
by Karl Sakas | Feb 23, 2015 | Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships
The ideal business strategy fits on a bumper sticker or a T-shirt. Why? Because your team is more likely to follow a strategy that’s easy-to-remember, versus a 20-page plan. If you want to improve client retention at your agency, try a simple yet powerful...
by Karl Sakas | Feb 17, 2015 | Optimize Your Sales Process, Scale Your Agency, Strengthen Client Relationships
Want to increase your marketing agency’s revenues? Start by offering—or expanding—training services in your business model! As I described last year, all agency services fit into one three categories: Think (strategy), Teach (training & empowerment), and Do...
