Should you fire one of your marketing agency’s clients? That’s the question I’ll be answering today. I’m Karl Sakas, creative agency business consultant at AgencyFirebox.com. Is the client annoying, unprofitable, or just a bad fit? So the...
What’s your #1 job as the owner of a marketing, web, or creative agency? Don’t go out of business. Your job as president, CEO, or partner isn’t about keeping clients happy—agency client service is about keeping clients profitable (happy, if...
Are you running in a million directions, getting interrupted all day with employees who need answers, and wondering how to find more free time while running your marketing agency? It doesn’t have to be that way. I recently shared the solution as I led a lunch...
For cars and for marketing agencies, temporary fixes don’t work forever. If you want a temporary fix, there’s always some quick way to tape things together. That’s true for both car repairs and running the business side of a creative agency. When you...
