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Grow your bizdev pipeline, track productivity, shorten sales cycles: Agency Q&A with Karl Sakas

by Karl Sakas | Jul 11, 2023 | Office Hours, Build a Stronger Team, Optimize Your Sales Process

Get agency advice on growing your business development pipeline, shortening your sales cycle, tracking productivity, and more—in the July 2023 episode of Agency Office Hours with Karl Sakas, one my close and personal friends currently helping develop a SG online...
3 ‘levers’ for profitable delivery: Pricing, Scope, and Scope Management

3 ‘levers’ for profitable delivery: Pricing, Scope, and Scope Management

by Karl Sakas | May 16, 2023 | Benchmarking & Optimization, Scale Your Agency, Work Less Earn More

As an agency leader, you want to maximize profitable delivery. But with so many variables to consider, it’s hard to know where to focus your efforts. A few years ago, an agency owner reached out for help. They were working hard… and very stressed: “I don’t...
Sales engineering: When to involve billable people in bizdev

Sales engineering: When to involve billable people in bizdev

by Karl Sakas | May 2, 2023 | Optimize Your Sales Process, Attract Great Clients, Build a Stronger Team

In an ideal world, your salespeople would never need help from a billable person during the sales process. In reality, salespeople need input and advice from your billable team—especially when you’re evaluating a complex custom engagement. That’s where “sales...

Scaling your agency, building partnerships, creating systems, and more: Agency Q&A with Karl Sakas

by Karl Sakas | Apr 11, 2023 | Office Hours, Benchmarking & Optimization, Scale Your Agency

Get agency advice on scaling your agency, building partnerships, creating systems, and more—in the April 2023 episode of Agency Office Hours with Karl Sakas. Learn more about the new “How to Stop Scope Creep” workshop. PARTNERSHIPS: “Where can we find...
Enterprise clients: Lucrative… and dangerous

Enterprise clients: Lucrative… and dangerous

by Karl Sakas | Apr 11, 2023 | Strengthen Client Relationships, Attract Great Clients, Optimize Your Sales Process

Are you considering how to sell to enterprise clients, as a way to grow your marketing agency? Be careful: working with enterprise clients can be lucrative… but it can also put you out of business, if they choose to squeeze you. If your marketing agency has...
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