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Not doing that thing? You need Desire, Competence, and Capacity.

Not doing that thing? You need Desire, Competence, and Capacity.

by Karl Sakas | Apr 3, 2019 | Build a Stronger Team, Personal Growth & Development, Work Less Earn More

Frustrated that an employee isn’t completing their important assignments? Or maybe you’re the one struggling as the overloaded agency leader? Perhaps you’ve told someone—or yourself—”Just do it!” That’s a good slogan for Nike, but...
Upgrade your agency’s content marketing: 3 high-priority fixes

Upgrade your agency’s content marketing: 3 high-priority fixes

by Karl Sakas | Mar 27, 2019 | Attract Great Clients, Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More

Content marketing can be great for agency SEO, AIO/GEO, and sales support for every business—but many agencies struggle to keep up. I see ‘unloved’ agency blogs, derivative content, and stale social media accounts that make me wonder if they’re still...
Create a Performance Improvement Plan (PIP) — with a free template

Create a Performance Improvement Plan (PIP) — with a free template

by Karl Sakas | Mar 21, 2019 | Benchmarking & Optimization, Build a Stronger Team

Keep having problems with an employee? If your verbal warnings aren’t fixing the problems, it’s probably time to put them on a Performance Improvement Plan (PIP). The PIP gives them an opportunity to fix things… instead of your firing them first....
Shoemaker’s kids? How to hire another agency to help your agency.

Shoemaker’s kids? How to hire another agency to help your agency.

by Karl Sakas | Mar 20, 2019 | Benchmarking & Optimization, Optimize Your Sales Process

Need to hire an outside agency? Some of my clients choose to hire another agency for specialized expertise… or to solve the ‘shoemaker’s kids’ problem. Be careful—hiring the wrong agency will cost you time, money, and lost opportunities....
Clients in a hurry? Use my agency Rush Workflow framework to get paid extra for their urgency!

Clients in a hurry? Use my agency Rush Workflow framework to get paid extra for their urgency!

by Karl Sakas | Mar 13, 2019 | Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More

What if one of your clients wants you to work faster than usual? They should pay a 20-100% “rush fee” or other convenience surcharge—but what are the steps to implement this? Let’s take a closer look at my rush workflow framework. Your agency can use...
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