People often ask me to recommend the best sales proposal software for their agency. I’ve put together a list of sales proposal tools, with a short description of each. The best tool for your agency will depend on your unique needs. Remember, using a Google Doc...
Over lunch a few years ago, I overheard two lawyers complaining that it’s gotten harder for them to gouge their clients. Despite how it sounds, this is not a lawyer joke—it’s a story about agency pricing and how to handle competition. It was hard to ignore...
Want to keep up with the latest trends in content marketing? Here are my top takeaways from Content Marketing World (CMW) 2016—specifically focusing on keynote speakers Andrew Davis, Kristina Halvorson, Rand Fishkin, and Robert Rose, plus an excellent lunch &...
Agency leaders often ask me to recommend the best client relationship management (CRM) software for their agency, typically because they aren’t happy with their current CRM tools. Be careful—there’s no single “software savior” for your agency....
Knowing I’ve worked with agencies worldwide, the COO at a 25-person agency asked for my perspective on client turnover: “What do you think a typical digital agency should expect for annual churn rate? We measure [client] churn based on revenue, and have...
