by Karl Sakas | Mar 7, 2016 | Attract Great Clients, Build a Stronger Team, Strengthen Client Relationships
When you don’t fire your terrible-but-lucrative clients, you’re telling your employees, “This revenue is more important than your happiness.” In my experience, most terrible clients aren’t terrible people—they’re normal people in...
by Karl Sakas | Feb 24, 2016 | Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More
Has your agency had client projects and retainers that start well… but then blow up later? They happen to every agency eventually. For some, it seems to happen on a majority of their client engagements. To reduce this problem, you should be following one of my...
by Karl Sakas | Feb 22, 2016 | Build a Stronger Team, Personal Growth & Development, Scale Your Agency, Strengthen Client Relationships
I’ve been interviewing marketing industry leaders to get their stories, advice, and best practices. My next guest is Greg Boone, then the President of iCiDIGITAL. I interviewed him in 2016. iCiDIGITAL is a digital transformation firm that combines technical expertise,...
by Karl Sakas | Feb 15, 2016 | Work Less Earn More, Personal Growth & Development, Scale Your Agency
I’m on a mission to help agency owners become “needed but not necessary.” This applies whether you have five people, or 50 people, or 500. The goal is to let you get rid of the things you don’t want to do so that your agency stops running you....
by Karl Sakas | Feb 8, 2016 | Benchmarking & Optimization, Build a Stronger Team, Scale Your Agency
The way you pay your freelancers and contractors is shifting—there’s hourly, deliverable-based, and retainer. Building a “stable” of trusted freelancers is vital to your agency’s growth, whether you want a lifestyle or high-growth agency....
