Business advice from Felicitas Betzl at Serps Invaders I’m interviewing your fellow agency owners to share their advice and stories. Next up is Felicitas Betzl, Managing Director & Founder at Serps Invaders. Her digital agency’s specialty is...
Do you see the same clients paying late every month? Do your Account Managers have the client’s accounting department on speed-dial? Is your team on a first-name basis with their Accounts Payable clerk? Today, we’ll look at how to permanently fix the...
Got past-due clients at your agency who are late on their invoices? Fixing this requires both short-term and long-term solutions. In another article, I cover long-term solutions to getting paid on time. Today, we’ll look at the short-term solution when you need...
When you hire a salesperson who doesn’t perform, that’s not good. But you also need to prepare your agency for things going really well. A coaching client recently decided to hire a salesperson at her 12-person digital agency, as a way to grow her agency...
A client had the opportunity to sell the biggest retainer in his agency’s history—if he could price it right to close the sale. One of his questions was, “How do I charge clients for strategy work when we’re doing an ongoing retainer?” He noted...