by Karl Sakas | Oct 13, 2014 | Benchmarking & Optimization, Build a Stronger Team, Optimize Your Sales Process, Personal Growth & Development, Strengthen Client Relationships
Interview with Carrie Kerpen, CEO at Likeable Media You can learn a lot from your fellow agency owners, but it’s hard to find a time when you’re both available to chat. In my new interview series, I’m asking digital marketing agency owners how they got started, where...
by Karl Sakas | Oct 6, 2014 | Build a Stronger Team
Here are the slides from my talk at the Digital PM Summit! To get a free PDF copy of my 20-page eBook Don’t Just Make The Logo Bigger: Taking Clients from Painful to Profitable, click here to get your copy instantly via email. Question: What was your favorite takeaway...
by Karl Sakas | Sep 29, 2014 | Benchmarking & Optimization, Build a Stronger Team, Personal Growth & Development, Strengthen Client Relationships
Interview with John McTigue, co-owner at Kuno Creative You can learn a lot from your fellow agency owners, but it’s hard to find time when you’re both available to chat. In my new interview series, I’ll be asking digital marketing agency owners how they got started,...
by Karl Sakas | Sep 15, 2014 | Benchmarking & Optimization, Strengthen Client Relationships
Let’s be honest—your agency’s clients probably don’t like marketing as much as we do. Paying you for marketing help is (at best) a means to an end—and at worst, it’s an expense they resent paying. Now, we all know that companies need to invest...
by Karl Sakas | Sep 10, 2014 | Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships
A client who does sales at a video production agency recently asked: “[How do other] agencies typically handle payments? For instance, we require a 50% deposit before we begin a project. But, depending on the client’s deadline we often begin working on the...