How your sales team gambles with your schedule: The key to protecting yourself from bad prospects at your marketing agency

How your sales team gambles with your schedule: The key to protecting yourself from bad prospects at your marketing agency

The owner of a digital marketing agency asked me for help on a sales problem. His salespeople kept dragging him into sales meetings, saying, “They want to meet the CEO. If you’re there, it’ll help us make the sale!” Problem is, his team kept...