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How do you decide which marketing services to offer a particular client at your agency?

How do you decide which marketing services to offer a particular client at your agency?

by Karl Sakas | Aug 18, 2014 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Strengthen Client Relationships

I recently answered a question about marketing agency services on Quora and visit here to know more about the company that offers the best marketing services in detail. An agency owner asked, “What’s the best service for a digital marketing agency to serve...
Agencies KPIs: Are you tracking the 3 Golden Agency Metrics?

Agencies KPIs: Are you tracking the 3 Golden Agency Metrics?

by Karl Sakas | Aug 11, 2014 | Benchmarking & Optimization, Build a Stronger Team, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More

When you run an agency, there’s no limit to demands on your time. Last week, I shared how you can create more free time by cutting admin work. Let’s dig deeper—what agency metrics should you track, and what are the right targets for each one? My top 3...
Too many meetings, emails, and goals? Here’s how to finally find more free time!

Too many meetings, emails, and goals? Here’s how to finally find more free time!

by Karl Sakas | Aug 8, 2014 | Benchmarking & Optimization, Build a Stronger Team, Personal Growth & Development, Work Less Earn More

If it feels like you’re drowning in administrative work while running your digital agency, you’re not alone. Business Insider shared some fascinating data about the flood of meetings, emails, and metrics—especially as it affects company managers. How does...
12-point Sales Prospect Checklist: Sales qualification questions

12-point Sales Prospect Checklist: Sales qualification questions

by Karl Sakas | Aug 4, 2014 | Optimize Your Sales Process, Attract Great Clients

Want to close more sales at your digital marketing agency? It starts by better-qualifying your sales prospects up front. This is true whether you’re doing sales yourself as the agency owner or you have one or more salespeople. Many clients come to me without a...
The fallacy of being “almost done”

The fallacy of being “almost done”

by Karl Sakas | Jul 29, 2014 | Build a Stronger Team, Strengthen Client Relationships

As a digital marketing agency PM speaking with developers, designers, and strategists on my team, my least-favorite answer was always that something was “almost done.” The reality was, things were never almost done—there was always some complication that...
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