Wondering how much free advice to share in your Exploratory Calls and elsewhere in the sales process? An agency owner asked me: “How do you keep your initial client calls from turning into the equivalent of a free one-hour consulting call—or more? I find there’s...
If you’re tired of going into “PANIC” mode while running your agency, this article is for you. Lots of things can cause panic—losing a client, losing a top employee to poaching by another agency, or learning your landlord wants to raise the rent....
We discuss pricing models, virtual assistants, SOPs, whitelabeling, and more in the March 2021 episode of Agency Office Hours with Karl Sakas. Click below to “jump” to a specific segment: PRICING MODELS: How can we change pricing models to charge more?...
As an agency owner, you want to turn your ideas into action—but that’s hard to do alone. Great strategies don’t work without implementation, as I learned in agency operations. In my work as a consultant, I help agency leaders create custom strategies to...
During Executive Coaching, an agency owner asked me: “As we shift from ‘fun agency’ to more of a ‘professional firm,’ I wonder if we should establish some kind of structure for there to be Partners within the firm. I admire Pentagram for...