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Shoemaker’s kids? How to hire another agency to help your agency.

Shoemaker’s kids? How to hire another agency to help your agency.

by Karl Sakas | Mar 20, 2019 | Benchmarking & Optimization, Optimize Your Sales Process

Need to hire an outside agency? Some of my clients choose to hire another agency for specialized expertise… or to solve the ‘shoemaker’s kids’ problem. Be careful—hiring the wrong agency will cost you time, money, and lost opportunities....
Clients in a hurry? Use my agency Rush Workflow framework to get paid extra for their urgency!

Clients in a hurry? Use my agency Rush Workflow framework to get paid extra for their urgency!

by Karl Sakas | Mar 13, 2019 | Optimize Your Sales Process, Strengthen Client Relationships, Work Less Earn More

What if one of your clients wants you to work faster than usual? They should pay a 20-100% “rush fee” or other convenience surcharge—but what are the steps to implement this? Let’s take a closer look at my rush workflow framework. Your agency can use...
Should your agency’s Team page show every employee, or just execs?

Should your agency’s Team page show every employee, or just execs?

by Karl Sakas | Mar 6, 2019 | Benchmarking & Optimization, Build a Stronger Team

Wondering if you should show every employee on your agency’s website? An agency owner asked: “Do you think it’s beneficial for us to have everyone’s bios on our website, or just the leadership team?” With dozens rather than hundreds or...
Agency shortcuts: Stop prioritizing employee headcount, and 9 more tips

Agency shortcuts: Stop prioritizing employee headcount, and 9 more tips

by Karl Sakas | Feb 27, 2019 | Benchmarking & Optimization, Personal Growth & Development, Scale Your Agency, Work Less Earn More

Looking for “agency hacks”? Everyone wants a shortcut in life—but hard problems rarely have easy solutions. That’s especially true at agencies, which have a lot of moving parts. Yet people still want magical shortcuts, to get big results without the...
Do non-billable people really need to track their time?

Do non-billable people really need to track their time?

by Karl Sakas | Feb 20, 2019 | Benchmarking & Optimization, Build a Stronger Team, Scale Your Agency, Work Less Earn More

An agency owner asked me: “Should my non-billable people track their time?” My answer: Ideally—but it’s often philosophical rather than a clear-cut choice. How so? Requiring 100% self-tracking by 100% of the team gives you the best data… but...
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