by Karl Sakas | Aug 5, 2016 | Build a Stronger Team, Personal Growth & Development
When you’re on a plane that’s preparing for takeoff, have you ever wondered what the term “cross-check” means? It’s about the flight attendants double-checking each other’s work. For instance, “arm doors and cross-check”...
by Karl Sakas | Aug 3, 2016 | Benchmarking & Optimization, Build a Stronger Team, Scale Your Agency, Strengthen Client Relationships, Work Less Earn More
If you want to grow your agency successfully, you need to make smart decisions along the way. Unfortunately, most agencies aren’t tracking key performance indicators (KPIs) beyond the basics of Revenue and Net Profit. “[N]ot everything that can be counted counts, and...
by Karl Sakas | Jul 26, 2016 | Optimize Your Sales Process, Strengthen Client Relationships
Have you ever had a client who was in a hurry to start… but they didn’t want to pay a deposit up front? That’s a recipe for disaster—but remember that you’re in control! If they’re in such a hurry to start, they can be in a hurry to pay....
by Karl Sakas | Jul 21, 2016 | Attract Great Clients, Benchmarking & Optimization, Optimize Your Sales Process, Scale Your Agency, Work Less Earn More
We know why it’s important for agencies to specialize in a client industry. Vertical specialization makes business development much easier, since clients like hiring specialists. Specialization also makes it easier to do thought leadership marketing, which helps...
by Karl Sakas | Jul 18, 2016 | Scale Your Agency, Work Less Earn More
A coaching client reached out for help—the agency owner wrote, “I have trouble setting aside blocks of time to work on specific things and then sticking to it.” It’s tough—everyone struggles with this, because you’re fighting human...