by Karl Sakas | Apr 22, 2014 | Optimize Your Sales Process, Strengthen Client Relationships
Can botching a client project cost your client contact their job? Yes, if they’re cabinet secretary Kathryn Sebelius and Healthcare.gov happened on their watch. She recently resigned. What’s the lesson for you as the owner of a digital marketing agency?...
by Karl Sakas | Apr 8, 2014 | Benchmarking & Optimization, Build a Stronger Team, Personal Growth & Development
If you haven’t read venture capitalist Paul Graham’s classic essay, “Maker’s Schedule, Manager’s Schedule,” you may find it’s the most thought-provoking thing you read this week. (And if you’ve read it before, it’s...
by Karl Sakas | Mar 24, 2014 | Attract Great Clients, Benchmarking & Optimization, Strengthen Client Relationships, Work Less Earn More
Tired of toxic clients that keep you from spending time on the clients you love? Help is on the way! I love helping digital marketing agency owners find more great clients… and identify which clients they should “fire.” Here’s a window into the...
by Karl Sakas | Mar 17, 2014 | Strengthen Client Relationships, Benchmarking & Optimization, Build a Stronger Team, Scale Your Agency, Work Less Earn More
When you go into the hospital for surgery, you want to be sure the surgeon and the operating room team know what they’re doing. Research in JAMA found that when surgical teams debrief regularly after operations, they work faster and make fewer mistakes. We can...
by Karl Sakas | Mar 10, 2014 | Benchmarking & Optimization, Optimize Your Sales Process
I recently answered this question about agency sales proposals from a digital marketing agency owner on Clarity, the on-demand business advice service. Question: As a digital agency (design, development, marketing), what details do you include in a quote/proposal?...
